LIFEAID Beverage Co. Blog

. ENTREPRENEURSHIP: "It’s like a man riding a lion. People look at him and think: This person’s really got it together! This person’s brave. And the person riding the lion is thinking: How the hell did I get on a lion, and how do I keep from getting eaten?” —Toby Thomas, CEO of EnSite Solutions, The Psychological Price of Entrepreneurship...

What's the Million Dollar Mile? In this unprecedented television event series, contestants have the chance to win $1,000,000 every time they run the Million Dollar Mile. Standing in their way is the most challenging course ever designed and a group of 10 elite athletes with one mission: to stop the contestants from winning the money at all costs. The Defenders are...

Source: BevNET.com  | Mar. 25, 2019 In a time when food is viewed as medicine, the LIFEAID Beverage Company is capitalizing on the expanding interest in better-for-you functional drinks through rapid innovation. At BevNET Live Summer 2019 on June 12 and 13 in New York City, we’ll sit down with the company’s co-founders, Aaron Hinde and Orion Melehan, to explore how the company...

Is it better to do the right thing and fail or is it better to do the wrong thing and succeed? . How Does a Side Hustle Become a $100M Brand? Ask the CEO of Kodiak Cakes CEO Joel Clark will be the first to admit that entrepreneurship isn’t a part-time job. There were struggles, late nights and more than a...

Original podcast aired on "Feed Me Fuel Me" | March 17, 2017 We’re excited to expose the elephant with Aaron Hinde (@aaronhinde), owner of LIFEAID Beverage Company and FitAid (@lifeaidbevco & @fitaid). No doubt, one of the most enlightened individuals to join us on the Feed Me Fuel Me podcast. Aaron shares with us his journey from successful practitioner and...

Article by Andrew Jacobs | The New York Times | March 14, 2019 Researchers combing through archives discovered that cigarette makers had applied their marketing wizardry to sweetened beverages and turned generations of children into loyal customers. What do these ads featuring Joe Camel, Kool-Aid Man and the maniacal mascot for Hawaiian Punch have in common? All three were created by Big...

Excerpts taken from original article by Lauren Venosta | The Chopra Center | Ginger is a flowering plant and its official name is Zingiber officinale. The rhizome, more commonly known as the root, is what you are likely familiar with. The root is spicy and peppery in flavor, with loads of medicinal properties. It’s used all over the world in culinary and clinical applications—both...

Just in case you missed GolferAid athlete Ryan Moore's epic hole-in-one shot on the 17th at TPC Sawgrass of the 2019 PGA Tour, check out the unbelievable moment here: Congratulations, Mr. Moore — what a shot!   ♦      ♦      ♦  Whether Ryan Moore is on or off the course, he proudly chooses GolferAid to help optimize his performance. GolferAid...

“Mindset, Business Breakthroughs and Emotional Deposits with Aaron Hinde” In episode #84 of the Airborne Mind podcast with Misbah Haque, Hinde discusses the powerful impact of learning from the past and discovering your unique abilities, as well as his daily morning rituals and mindfulness practices which he feels have greatly influenced his trajectory in business and life. (69 minutes) Listen...

  Interview by Tyler Johnson | Feb. 28, 2019 I heard LIFEAID president Aaron Hinde on Jon Gordon's Positive University podcast and was excited he was willing to be a part of elev8 questions. Find him on Twitter or Instagram.  Thanks for reading! 1) Were you an athlete growing up? What’s sports did you play?  I have always enjoyed sports and played basketball, baseball and...