1. Do You There There Should There Be a Sugar Tax?

      The SharkPreneur Podcast I had the opportunity to sit down with Seth Greene on the SharkPreneur podcast and we talked about the things that have helped Orion and I successfully build LIFEAID. Some things we discussed: how good positioning in your marketplace can lead to product distribution in conventional channels, why it’s important to hire people who are the...
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  2. Cultivating a Business Mindset: HindeSight

       3 Ways to Master the Art of Sales Gyms depend on their members to keep the lights on and the doors open. In order to build up memberships, owners, coaches, and staff have to be comfortable selling what the gym has to offer. On this episode of The Mind Your Business Podcast, host James Wedmore gives three tips on...
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  3. Quality is the Best Business Plan

     The Whoop Podcast: John John Florence On this episode of the Whoop podcast, world-champion surfer John John Florence (and brother to Team FITAID athlete Nathan Florence), shares how mindset prepares him for elite performance. Listen now. Our Australia/New Zealand Partners are Officially LIFEAID This week, we completed the acquisition of our Australia/New Zealand distributors, Fit Trendz, officially welcoming them into...
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  4. Texas Superstar Baseball Player Joey Gallo Joins Team FITAID

    Texas Superstar Baseball Player Joey Gallo Joins Team FITAID
    Texas Superstar Baseball Player Joey Gallo Joins Team FITAID Functional Beverage Brand, LIFEAID, Signs 2020 Golden Glove Winner Joey Gallo NEWS PROVIDED BY LIFEAID Beverage Co. / Jun 02, 2021, 06:00 ET SANTA CRUZ, Calif., June 2, 2021 /PRNewswire/ -- LIFEAID Beverage Co. has expanded its professional athlete talent roster with the addition of professional baseball player, Joey Gallo to Team FITAID. Gallo...
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  5. 9 Summertime Cocktail Recipes

    9 Summertime Cocktail Recipes
    9 SUMMERTIME COCKTAILS Boats, bikinis and ice cold beverages, its summertime baby! Our menu of functional blends serve many purposes. From workout recovery, to immunity support, to an afternoon brain boost, the functions are endless. But one of our favorite functions? They make excellent adult beverage mixers. Read on to see our top 9 favorite summer drink cocktails for you...
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  6. Creating Healthy Habits for Better Sleep

    Creating Healthy Habits for Better Sleep
      Photo courtesy of cnn.com As a mama of twin one year olds, a business owner, and a fitness lover, adequate sleep is an absolute CRITICAL component in my routine. But easier said than done, right? With two teething kiddos, late nights getting caught up on work, and just trying to fit all my daily “to do’s” in before bed...
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  7. FITAID Athlete Meagan Martin Is First Ninja Warrior Women's Champion

    FITAID Athlete Meagan Martin Is First Ninja Warrior Women's Champion
    Team FITAID Athlete Meagan Martin Crowned as First Ninja Warrior Women's Champion Professional Climber and FITAID Athlete Meagan Martin Makes History as First Ninja Warrior Women's Champion NEWS PROVIDED BY LIFEAID Beverage Co. | May 12, 2021, 18:11 ET SANTA CRUZ, Calif., May 12, 2021 /PRNewswire/ -- On Sunday night, FITAID Team athlete and professional climber Meagan Martin made history as the...
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  8. How to Get More Efficient Sleep with Dr. Allison Brager

    How to Get More Efficient Sleep with Dr. Allison Brager
    Sleep is on our minds and we wanted answers to all of our burning questions about getting a restful night’s sleep. We sat down with US Army Neuroscientist and US Army Warrior Fit athlete Dr. Allison Brager to learn more about sleep and how to get more efficient with our sleep game. Here’s what she had to say. What is...
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  9. There's No Cure for a Hangover! But These Three Things Might Help

    There's No Cure for a Hangover! But These Three Things Might Help
    We've all been there: capping off the weekend with friends and family or celebrating a win on Super Bowl Sunday, only to wake up with a terrible hangover to start a long work week. What you might not know is that alcohol consumption interferes with natural brain activity during sleep — to say nothing of those late-night emergency trips to...
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  10. LIFEAID Beverage Co. Brings Newest Innovation, DREAMAID GO, to Market

    LIFEAID Beverage Co. Brings Newest Innovation, DREAMAID GO, to Market
    LIFEAID Beverage Co. Brings Newest Innovation, DREAMAID GO, to Market Global Functional Beverage company, LIFEAID, introduces a sleep aid and first product in portfolio to be served hot or cold NEWS PROVIDED BY LIFEAID Beverage Co. | Apr 13, 2021, 16:00 ET SANTA CRUZ, Calif., April 13, 2021 /PRNewswire/ -- LIFEAID Beverage Co., a leader in functional beverages sold in both can and...
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